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Belen Interiors x Ashley Home Store

Retail Styling Collaboration | Before & After

This project showcases a retail styling collaboration with Ashley HomeStore, a globally recognized furniture brand that is locally owned and operated. The objective was to elevate the showroom into a more curated, design-forward environment—one that reflects both the brand’s international presence and the personalized service of a locally rooted business.

Through a considered approach to spatial planning, layered styling, and refined product curation, this living room was transformed into an elevated vignette that feels polished yet inviting. Each detail was intentionally selected to highlight craftsmanship, proportion, and flow—guiding clients through the space while allowing them to envision these pieces seamlessly integrated into their own homes.

This transformation demonstrates how thoughtful retail styling can bridge luxury aesthetics and livable design, enhancing both the customer experience and the brand’s visual identity.

Take a look at the complete before and after video here.

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